Facebook continues to become one of the most important platforms for brands to engage. The Next Web published a list of the top 25 most ‘liked’ brands on Facebook. Do more Facebook ‘likes’ mean increased chatter for brands online? We used Social Radar to run analysis on Web chatter around each of these brands in 2010. Compare the lists below.
Interestingly, there seems to be little correlation between which brands have the most Facebook ‘likes’ and which brands are being talked about most online.
The chart below contains the brands ranked in order of most Facebook ‘likes’, with bars representing online chatter.
